About

Transform your vision into a striking visual narrative

I deliver modern digital design assets that are thoughful, engaging and effective.

Mission

Create purposeful, visually compelling work that helps ideas connect and move people.

Story

Philosophy

I’m a hands-on designer who blends creativity with strategy. I'm part graphic artist, part videographer, part storyteller, part problem-solver. I’ve worked across branding, communications, and web projects, helping ideas take shape in ways that make sense for real people and real businesses.

From the newsrooms of mountain towns to clay studio floors and misty alpine trails, my design practice has always been rooted in place, storytelling, and craft.

With formal training in interior design, I learned to think spatially and create environments that feel both functional and emotionally resonant. I then moved into graphic design and journalism, working as a photographer and reporter in mountain communities. Those experiences taught me that powerful storytelling is grounded in place and life.

Later, I brought the same maker’s mindset into new territory. I apprenticed under a master potter, creating functional stoneware pottery, and served as president of a local potters guild. I also built and operated a small-batch chocolate business from the ground up, handling branding, packaging, retail presence, and customer experience.

For more than eight years I shaped global impact stories in international development communications. That experience taught me that the most powerful design emerges when head, heart, and hands work in alignment.

I no longer separate “design” from “making” or “business.” The most meaningful work happens when the story on the outside matches the values on the inside. Whether building a brand from scratch or refining an existing one, my process is iterative, maker-led, human-first and guided by disciplined visual systems.

I design for people who move through the world with intention, and for the objects and experiences that travel with them, reminding them of where they’ve been.

Process

I approach every project with the same belief: the strongest design emerges when head, heart, and hands work together.

01

Discover Needs

I begin by listening deeply to your story, your audience, your goals, and the place or community the work serves. I ask questions, gather context, and uncover the truth behind the project.

02

Root in Place & Story

I translate what I’ve learned into a clear creative direction. Whether it’s a brand, packaging, editorial piece, or campaign, I ground the work in authenticity and lived experience so it feels honest and connected.

03

Craft with Intention

This is where making happens. I iterate through layouts, visual direction, and prototypes. Every decision, from typography to colour to texture, is deliberate, balancing beauty with function and clarity.

04

Deliver with Clarity & Care

The final step is delivering polished, ready-to-use work that exceeds expectations. I provide clean files, clear guidance, and ongoing support so the design continues to serve.

Successes

Explore stories of design that create impact